Public Relations/Marketing Manager (TX)

Location: Houston, TX
Date Posted: 05-06-2016
Public Relations/Marketing Manager
 *** Travel up to 50%***

Position Summary
The Public Relations and Media Manager will be responsible for developing the PR strategy that will tell the company’s story—driving business results, improving brand relevance, and strengthening their corporate reputation—to a range of audiences that includes consumers, influencers and municipal officials.

The PR Manager will have experience building a CORPORATE PR PROGRAM FROM INCEPTION and will collaborate closely with each of the functional experts on the Marketing and Communications team, bringing her/his expertise to cohesive, multi-channel programs that span brand strategy, digital and social media, advertising, and tradeshows/events.

Essential Job Functions
  • Lead the company’s public relations and thought leadership strategies and execution, working directly with executives and business lines.
  • Develop a media relations strategy and editorial calendar.
  • Build and maintain relationships with key media and influencers.
  • Detect public relations issues as they emerge and lead incident response communications.
  • Act as a media spokesperson on behalf of the company, addressing interview requests and questions.
  • Develop communications to the media, including press releases, pitches and talking points for executives.
  • Plan and oversee press events.
  • Own the relationship with our public relations firm.
  • Liaise with our investor relations and internal communications teams and firms to support important company initiatives.
Education/Certifications
  • Bachelor’s Degree in Marketing, Business or Communications, or equivalent education and experience preferred
Experience/Minimum Requirements
  • Seven 7+ years corporate communications and public relations experience at a publicly traded company
  • Demonstrated success in collaborating with IR and internal communications teams
  • Experience with community outreach/grassroots campaigns
 
Other Skills/Abilities
  • Excellent written and verbal communication skills
  • Strong interpersonal, relationship and persuasion skills
  • Strong self-management skills, including the ability to manage time and workload
  • Ability to master new, difficult concepts and content quickly and effectively and converse in different functional and brand areas
  • Ability to deal with sensitive issues and maintain confidentiality
  • Attention to detail and follow-through
     *** willing to travel up to 50%.  ***
or
this job portal is powered by CATS